
About Us
Making Since 2025
Our Story
Why can’t snacks be insanely delicious, good for you, and good for the planet—at the same time?
At MunchIn Bites, we were tired of choosing between flavor and nutrition. We wanted something that satisfied sweet cravings, delivered real protein, and didn’t leave us feeling guilty. So, we set out to redefine indulgent snacking with a bold idea: combine sweet-coated pretzel bites with sustainable cricket protein—and make it taste amazing.
We crafted each bite to be:
✨ Mini in size, big on satisfaction
🍫 Packed with innovative flavors like Chocolate Hazelnut, Red Velvet, and Lotus Biscoff
💪 High in protein, lower in calories, and free from empty junk
🌍 Kind to the planet, using insect-based ingredients that are eco-friendly and naturally nutritious


OUR MISSION
Create snacks that do more—more for your body, more for your taste buds, and more for the world around us.
This is just the beginning. We’re here to change how the world snacks, one crunchy, sweet, protein-packed bite at a time.
OUR VISION
To become the leading innovator in better-for-you snacking in UK by merging irresistible flavor, clean nutrition, and sustainable ingredients, redefining indulgence for a new generation of conscious consumers.

At MunchIn Bites,
we believe in:
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Flavor First – Taste drives everything we do.
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Sustainable Innovation – We rethink ingredients to protect the planet.
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Better Choices, Every Day – We empower snackers to indulge smartly.
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Transparency & Trust – You deserve to know what’s in your food.